by Jane Havercroft | 29 May, 2023 | Copywriting, Marketing Tips for Your Business
Are you a service business owner who is currently working with a copywriter? But you’re unsure if you’re getting the most out of your collaboration? To get the best results, you need to provide constructive feedback to your copywriter when they send you...
by Jane Havercroft | 30 Apr, 2023 | Marketing Tips for Your Business, Website Copywriting, Writing Tips
As a service-based business owner, your website is vital to your marketing strategy as it’s the one piece of business real estate that you own. It’s worth taking the time to refresh your website messaging as your business changes or grows and that’s...
by Jane Havercroft | 13 Mar, 2023 | Real Estate Copywriting
As a real estate agent in Australia, your property description is essential to attracting potential vendors and buyers. A well-written and compelling property description can mean the difference between someone scheduling a viewing or moving on to the next listing. In...
by Jane Havercroft | 24 Feb, 2023 | Real Estate Copywriting, Website Copywriting
What is Local SEO? Local SEO, or local search engine optimization, is the process of optimizing a website and its content to increase visibility in local search results on Google (this is especially important for brick-and-mortar businesses). For example, when someone...
by Jane Havercroft | 20 Jan, 2023 | Website Copywriting
If you need a brand new website for your business or to update your existing website, when you sit down to start, you’ll realise that it’s a big job. You know you need a website developer or designer to help make your website look great, but what about the...
