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How to Unlock the Art of Self-Editing to Elevate Your Business Content

How to Unlock the Art of Self-Editing to Elevate Your Business Content

by Jane Havercroft | 10 Oct, 2023 | Business Writing, Content Writing, Editing and Proofreading

In the world of business communication, precision and clarity are non-negotiable. Whether it’s social posts, marketing collateral, coursework, or website pages, the quality of your content speaks volumes about your brand. The art of self-editing is something...
9 Essential Questions to Ask Before Hiring a Copywriter

9 Essential Questions to Ask Before Hiring a Copywriter

by Jane Havercroft | 31 Aug, 2023 | Copywriting, Marketing Tips for Your Business

If you’re a small business owner or a marketing manager seeking to outsource the copywriting for your business for the first time, chances are you have many questions. In this blog post, I break down 9 essential questions to ask before hiring a copywriter. From...
Is it Time to Update Your Real Estate Agent Bio? Here’s how to tell.

Is it Time to Update Your Real Estate Agent Bio? Here’s how to tell.

by Jane Havercroft | 14 Jul, 2023 | Real Estate Copywriting

A Real Estate Agent’s bio is one of their most important marketing tools for promoting themselves and their business. An real estate bio or Agent profile is a tailored piece of content that helps you stand out from the competition in a crowded real estate...
My #1 Business Marketing Tip: Be Consistent

My #1 Business Marketing Tip: Be Consistent

by Jane Havercroft | 26 Jun, 2023 | Business Writing, Content Writing, Marketing Tips for Your Business, Social Media Tips

My number one tip for marketing your business is to be consistent. It’s not the sexiest strategy in the world, but it helps me grow my business and attract new clients. Being consistent means showing up regularly on your social media or your marketing platform...
Why I’m All About the Website ‘About’ Page

Why I’m All About the Website ‘About’ Page

by Jane Havercroft | 8 Jun, 2023 | Writing Tips

From Blah to Brilliant: Elevate Your About Page with the Power of Copywriting The ‘About’ page of a website is considered by many to be the trickiest page to write. But as a website copywriter, it’s my favourite web page to put together. Why? For me,...
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